Despite baseball’s new season, football remains America’s most popular sport and its biggest newsmaker. This week’s top stories focus on MLB controversy, NCAA reform, and of course Bountygate and the NFL.

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NFL

The NFL has revised its policy on casino advertising to allow NFL teams to sell advertisements to casinos with certain restrictions. http://bit.ly/HMMace 

NFL Commissioner Roger Goodell decided to uphold the Bountygate suspensions of Saints general manager Mickey Loomis, head coach Sean Payton, and assistant coach Joe Vitt. However, Goodell stated he would consider reducing the team’s financial penalties and modifying the Saints’ forfeiture of their 2013 second-round draft choice for constructive participation in player safety programs. http://bit.ly/HvUw5W 

The NFL’s latest collective bargaining agreement has been billed as a “win-win” agreement for both sides. But are the players getting a worse deal than anticipated? http://bo.st/IP0FLX 

Dan Le Batard attacks Roger Goodell’s and the NFL’s handling of Bountygate, arguing the league was motivated by profit and a desire to avoid liability. http://bit.ly/HxeizP

MLB

With Roger Clemens’ retrial beginning on Monday, federal prosecutors will need to tread carefully. http://nyti.ms/HC6QVr 

San Diego Padres’ majority owner John Moores has terminated his agreement to sell the franchise to former chief executive Jeff Moorad. Moores is still determining whether he wants to sell the team. http://atmlb.com/HBPx74 

Major League Baseball is reviewing Miami Marlins manager Ozzie Guillen’s comments to Time Magazine praising Cuban dictator Fidel Castro. The Marlins have already suspended Guillen for five games. http://es.pn/HnbLWx

NCAA

An NCAA task force has recommended decentralizing control over bowl games by turning over bowl management and licensing to FBS Conferences. But should the NCAA go further in relaxing its strict policies in college football? http://cbsprt.co/IilMrs 

The NCAA has hired Mark Lewis, the former vice president of sponsorship at NBC, to replace Greg Shaheen as vice president for championships and alliances. The move surprised NCAA men’s basketball coaches because Shaheen played a crucial role in the growth of the NCAA Tournament. http://bit.ly/HvMYmJ 

Change may be coming for college football’s postseason. What type of playoff or other proposal might the NCAA adopt? http://bit.ly/HBQ1ef

Sports Media

The United States Olympic Committee and the International Olympic Committee continue to contentiously negotiate a new broadcast revenue sharing agreement to split the billions of dollars in U.S. broadcast revenue that the Olympics generate. http://onforb.es/HBBQBO 

The NHL’s Los Angeles Kings are embroiled in a “social media storm” for a tweet from the team’s Twitter account insulting the Vancouver Canucks after the Kings’ Game 1 victory in Vancouver. http://lat.ms/IMyCNf